Toranamo AI — DBR Engine Demo

Step 1

Your list — the one you're already sitting on

Estimates that never closed. Customers who went quiet. You're sitting on this right now — it exports from your CRM in ten minutes, and from there we do the heavy lifting. This is the raw material.

Contact	History	Last touch	Est. value	Status
Mike K. Plymouth, MI	Furnace replacement estimate — never booked	Mar 2024	$6,800	DORMANT 16 MO
Sandra P. Livonia, MI	AC install 2022 · maintenance lapsed	Jun 2023	$240/yr plan	DORMANT 3 YRS
Dave R. Canton, MI	Water heater quote — went dark	Nov 2024	$2,400	DORMANT 8 MO
Theresa M. Westland, MI	Furnace repair customer · aging unit flagged	Jan 2024	$7,200	DORMANT 18 MO
The Nguyen family Novi, MI	Duct cleaning · quoted AC upgrade	Aug 2024	$5,900	DORMANT 11 MO
+ 1,842 more…	estimates, installs, service calls 2019–2025

Total sitting in this list: 304 unclosed estimates ≈ $2.1M in quoted work, plus ~900 past customers with aging equipment. Current follow-up: none.

Step 2

Outreach that reads like the owner wrote it

The engine writes to each contact's actual history — their estimate, their equipment, their season. Voice approved by the owner once, before anything sends. No blasts, no templates-with-a-name-swapped.

To: Mike K. · re: Mar 2024 furnace estimate

Your furnace estimate from last spring — still good?

Hi Mike — Great Lakes Heating here. Last March we quoted a furnace replacement for your place on Haggerty Rd and you had good reasons to hold off. With another Michigan winter coming, wanted to check: is the old unit still hanging in there? Happy to refresh the numbers, no pressure either way.

⚡ References his real estimate · seasonal timing · easy exit

To: Sandra P. · re: 2022 AC install, lapsed plan

Your AC turns three this summer — quick tune-up?

Hi Sandra — we installed your AC in 2022 and it's been off our maintenance schedule for a bit. A pre-season tune-up keeps the warranty happy and catches small stuff early. Want me to find you a morning slot?

⚡ Knows her install date · warranty angle · one-click ask

To: Theresa M. · re: Jan 2024 repair, aging furnace

That furnace we patched last January

Hi Theresa — when we repaired your furnace in January '24, our tech flagged it was near end of life. You got another winter out of it — nicely done. Before the cold hits, want a no-obligation look at replacement options while there's still scheduling room?

⚡ Tech's actual note · honest framing · pre-season urgency

Step 3

The part no other tool does: it answers

Most tools send and go silent. The engine handles every reply — answers questions, qualifies the serious, books the ready, releases the rest, and honors every opt-out instantly. Press play on each conversation.

Mike K.furnace estimate · $6,800

Great Lakes is typing…

Sandra P.2022 install · lapsed plan

Great Lakes is typing…

Dave R.water heater quote

Great Lakes is typing…

J. Alvarezold lead · 2023

Great Lakes is typing…

Step 4

What you see: 21 days in

No logins to learn, nothing for you to run — a report that answers the only questions that matter: how many jobs came back, and what were they worth. We handled all of it.

Booked appointments

37

on your calendar — we booked them

Projected recovered revenue

$63,800

37 booked × 25% close × $6,900 avg

Replies handled by AI

89

4.8% of list · zero owner time

Opt-outs honored

23

1.2% · instant & permanent

Campaign funnel — Fall Furnace Reactivation

Hover any stage for conversion from the previous stage. Conservative, industry-range rates.

Contacted

Full dormant list, consent-verified

1,847

Delivered

95% of contacted — clean sending domain

1,762 · 95%

Opened

41% of delivered — they know this brand

722 · 41% of delivered

Replied

12% of openers — every reply handled by AI

89 · 4.8% of list

Qualified

57% of replies — real interest, right property

51

Booked

73% of qualified — straight onto the calendar

37 · 2.0% of list

Booked in 21 days

37 jobs

Projected recovered

$63,800

The sentence that closes

"One recovered furnace pays for eleven months of the engine. Your list just booked thirty-seven — and we ran every bit of it."

Want the new leads too?

This is the Reactivation Engine on an old list. Add the Growth Engine and every new lead gets the same treatment — caught, answered, and booked the second it comes in.

Simulated demonstration data at conservative industry-range rates (2% of list booked, 25% close). Real campaigns report actuals in this same dashboard — results vary by list quality, offer, and season. No revenue is guaranteed.